Wednesday, May 5, 2010

Top 10 Benefits of Social Networking for Businesses

Unless you live in the middle of the forest or at the top of a mountain, with virtually no human contact or connection to civilization, you’ve heard all about the rising popularity of social networking sites. Obviously neither of those scenarios apply to you, or you wouldn’t be reading this now. So you likely know all about Twitter, Facebook, Linked:In, and other popular sites. But are you aware of the benefits of social networking sites for businesses both large and small?

Many online marketing companies and self-proclaimed Internet marketing gurus are touting social network marketing as a must for any business, but how many of them help you to understand the reasons why?

In a nutshell, here are the top 10 benefits of social networking for business:

1.     Increases Brand Recognition
2.     Increases Website Traffic
3.     Engages Potential Customers/Clients on an Interactive Level
4.     Enables Additional Means of Advertising & Promotion
5.     Decreases Online Marketing Costs
6.     Acquires New Sales Leads
7.     Facilitates Reaching Local Target Markets
8.     Content Can Be Search Engine Optimized
9.     Reach New Audiences
10. Strong Online Visibility/Social Networking Acts as an Extension of the Corporate Website

For more information about social network marketing and other online marketing solutions, contact Active Web Group. AWG is Long Island’s leading full service online marketing solutions agency.

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